Job description: Salesforce Project Manager

The project manager ensures that the Salesforce solutions implemented meet the company’s strategic objectives. He or she is also responsible for ensuring that users adopt the tools and that they have a positive impact on internal processes.

At the crossroads of technical management and functional management, he coordinates all stages in the implementation of a Salesforce solution, from needs analysis to final deployment.

The role of the project manager is above all to ensure that the project runs smoothly, on time, on budget and on target.

He liaises between business and technical teams, ensures communication between stakeholders, identifies risks, and steers any necessary arbitration along the way. In more agile structures, he may also be involved in the functional design and parameterization phases.

Its main tasks are to:

• Project management: Plan, coordinate and supervise the various stages of the project (analysis, design, development, deployment).
• Requirements gathering: Working with business teams to understand their needs and define functional specifications.
• Team management: Manage Salesforce developers, consultants and administrators.
• Budget and deadline monitoring: Ensure that the project meets financial constraints and deadlines.
• Test and quality management: Supervise test phases and guarantee the quality of deliverables.
• Training and support: Raising awareness and training end-users in the solution implemented.
• Post-project follow-up: Provide post-deployment support and gather feedback for future improvements.

The Salesforce Project Manager needs to have both technical and functional skills.

• Mastery of project management methodologies, such as Agile or Scrum, is a real asset for organizing work, planning deliverables and adapting the approach to customer constraints.
• In addition to project management skills, this profession requires solid human qualities: communication skills, listening skills, diplomacy and leadership.
• Knowledge of Salesforce, its modules, and ideally its language (Apex, Visualforce, Lightning) enables the project manager to anticipate the impact of technical choices, communicate effectively with developers, and propose solutions adapted to users.

💡 You have to know how to federate multidisciplinary teams, understand needs that are sometimes unclear or changing, and maintain an overall vision of the project, even in complex phases.

The Salesforce Project Manager job has many advantages, both professionally and personally.

This is a high value-added position, sought after by companies that are banking on their digital transformation and want to take full advantage of their CRM. This growing demand is creating a buoyant market, with excellent job opportunities both in France and abroad.

Another advantage is the diversity of assignments. A Salesforce project manager can work in a wide variety of sectors (retail, industry, services, healthcare, etc.) and on projects with multiple challenges. No two projects are alike, which makes for a stimulating and rewarding day.

The job also offers a strong relational dimension, with constant interaction with business teams, developers, service providers and sometimes end customers. This central position enables you to develop cross-disciplinary skills and a global vision of projects.

💡 The Project Manager job offers the opportunity to work on international projects, as Salesforce is used worldwide.

The job of Salesforce Project Manager is not without its challenges.

The first is the pressure of deadlines and deliverables. Much of the responsibility for the project rests on the shoulders of the project manager, which can generate stress, particularly during the critical deployment or migration phases.

What’s more, you often have to deal with unforeseen events, last-minute requests or complex technical trade-offs. The Salesforce environment evolves rapidly, requiring constant monitoring and the ability to adapt to new functionalities and methods.

The job can also involve a heavy workload, especially when you have to coordinate several teams or liaise between people spread over several time zones. This can sometimes encroach on the work/life balance, especially in large organizations or consulting firms.

💡 For less technical profiles, understanding the subtleties of the Salesforce ecosystem (languages, modules, APIs…) can be a hindrance at first. It’s therefore important to keep up continuous training to keep up with the demands of the job.

To enter this profession, you generally need a 5-year degree from a business school, engineering school or university (master’s degree in project management, IT or information systems).

Experience in managing digital, IS or CRM projects is a key recruitment factor.

💡 To validate its expertise, the Salesforce Administrator certification is essential to acquire the basics.

• Beginner: Between €40,000 and €50,000 gross per year.
• Confirmed: between €55,000 and €70,000.
• Senior: Up to €100,000, depending on experience and responsibilities.
• Freelance: Daily rates can vary from €500 to €1,000 per day, depending on the level of expertise.

Compensation survey 2025, Michael Page.

The position of Project Manager also offers excellent prospects for career development.

A Salesforce Project Manager can become a CRM Program Manager, evolve towards a role of Senior ConsultantProduct Owner, or even aim for IT management or CTO positions, depending on their career path and ambitions.